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@TypeMafia @specimensxyz Sure. Demonstrating examples of intended usage is not what people were after until much later in the evaluation process. The first two tasks were done very quickly and often on 'feel'.On twitter.com
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@TypeMafia @specimensxyz And, typically, it was these two tasks that people had trouble articulating *how* they answered those questions. But it happened really fast. Generally within seconds. Which is why upfront examples of designs were not as useful – they are harder to parse quickly.Permalink On twitter.com
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@TypeMafia @specimensxyz Some people had trouble dividing this task into two things, mentally. They saw it really as one task: 'I'm looking for a typeface for my projects, does this have the attributes that fit?'. They look at feel, shapes, form. Then quickly onto language, glyphs, features.Permalink On twitter.com
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@TypeMafia @specimensxyz But, what is surprising is, examples of use – or inspirational type design work – is either being consumed elsewhere (social, for example), or not required until later in the evaluation cycle. More often than not, people want to get their hands dirty with the fonts.Permalink On twitter.com