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Startup makes great product Startup gets cash and becomes scaleup Product designer hired to sit in a small product team (agile env) Hired for specific skill set and experience to match scale strategy Teams fail to deliver Org hires new leadership to fix it Good people leavePermalink On twitter.com
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Seen this in many places. Been in design leadership at places like this. You might have, too. Why does this happen?On twitter.com
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I have my own theory… Making really great digital products and experiences takes flexible, broadly skilled, talented teams. People who know each other and enjoy working *together*. Tight specialisms erode flexibility. Teams win.Permalink On twitter.com
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Scaling to a template of what a good design org should look like ignores many things: people, culture, business needs. But most of all, it can destroy really great, functional teams who love making amazing digital experiences. Finding that recipe is so very, very hard.Permalink On twitter.com