markboulton’s avatarmarkboulton’s Twitter Archive—№ 33,528

    1. I’ve noticed a slowly emerging aesthetic. Not corporate Memphis but similar. Hipster Memphis. Or maybe Post-Hipster Memphis. Corporate Memphis but for b2c, or b2sme, tech.
  1. …in reply to @markboulton
    Attributes: – Stylised aspirational photography, always 30-somethings. – Grotesque typeface. Big, bold, black and shades of grey. – Nice little micro animations – Copious scrolljacking – Meaningless icons used as visual bulletpoints or ‘branding’
    1. …in reply to @markboulton
      I’m not going to harp on about visual convergence *again*. No, dear reader, I’m not. Nope.